Toshiba Corporation today is unveiling a strategy and product line-up for the ASEAN countries to promote its latest “Power TV” series, which is available in three different flavours with the PB1 (24”), PC1 (32”) and PS1 (40”). These countries include Brunei, Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam as Toshiba’s targeted market.
The reason given is that these countries might not have consistent power as compared to Europe or Japan where electricity power supply is very stable and efficient. Such TV could actually provide its owners with the basic information needs during Typhoon seasons and during blackout. I’m not sure about the statistics of blackout occurring, but as far as I know, Taiwan has more earthquakes and natural disasters per year compared to the numbers totalled up in these countries.
Anyway, these three TV are power efficient and comes with LED panel as well as an internal battery capable to provide up to two hours of continuous play. Toshiba is hoping to offer these TVs at a price ranging from USD 190 to USD 400 in these countries.
Brand new Power TV series :
"Toshiba's Power TV family includes the world's first LED TVs with integrated battery back-up. Developed to bring quality viewing to wide segments of the market at affordable prices, the Power TV family draws on Toshiba capabilities in innovation and design to deliver high picture quality, dramatic sound and low power consumption, all housed in slim, handsome designs."
"Power TVs series are designed for tough infrastructure conditions. The PC 1 range, one of three in the series, are the world's first TVs to integrate a stand-by rechargeable battery, a useful innovation in areas where power supply can be uncertain. Fully charged, the battery can power a TV for approximately 2 hours, long enough for the broadcast of a full soccer game. Power TV series also features "Auto Signal Booster" that improves signal sensitivity and allows viewing in areas with weak signal strengths and "Auto View", optimizes picture settings according to the ambient lighting condition for greater viewing pleasure and lower electricity consumption."
via Toshiba
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