SONY WALKMAN W250 WATERPROOF SERIES

This is the latest wearable Walkman from Sony lets you work out to your favourite tunes in more comfort and style, whatever the weather. Sony has released their new Waterproof W250 Walkman which can be worn in rain or shower. It comes in 2GB or 4GB and supports MP3, WMA, AAC an Linear PCM formats. Available in four sporty colours, choose from pink, green, black and white, the light, all-in-one design eliminates the tangle of headphone wires that can slow things down when you’re working out, running or dancing. 13.5mm EX Series headphones offer clear, powerful Walkman sound plus total comfort and a secure fit during physical activity. It will be available in late May 2010.

VERTU SIGNATURE PURE BLACK

Vertu has released a new Signature Pure Black into its signature collection. This sexy new black model is designed in collaboration with the Galleria in Milan Nilufar. The Signature Pure Black is handcrafted using the PVD (Physical Vapour Deposition) technique used in watches, which involves vaporizing a block of Titanium Carbide at extremely high temperatures using a plasma beam in a vacuum chamber. PVD coating ensure an extremely rugged surface that is extremely hard and near impossible to scratch. This sexy new black model is available at the Vertu boutique on Via Montanapoleone 29 for USD$14,835.

FIAT 500C BY DIESEL

The Fiat 500 has rapidly emerged as the must-have fashion accessory for style-conscious motorists in Europe and Asia. Three color options are available, including the dark indigo exterior paint you see above, the interior also gets denim-like upholstery with yellow top-stitching. Yellow brake calipers peer out from behind the 16" alloys finished in dark satin like the rest of the muted brightwork. Based on the convertible 500C – which features a unique retractable roof that slides between a solid frame – the latest Diesel edition had its unveiling on April 12 in Japan in advance of its sales debut next month in its home market, where the price tag will come to around the equivalent of USD$24,000.

THE SERAPHIM - SOLID GOLD PLATED CHOPPER

Here's truly a revolutionary motorcycle. The Swedish designer Mikael Lugnegard has designed the ‘Seraphim’ – a solid gold plated chopper, and it features hand-made Western saddles with engraved patterns for a vintage look. The Swedish designer Mikael Lugnegard renowned for his whimsical concept designs ranging from extreme vehicles to anything that catches this designer’s fancy, has designed a muscle bike for the rich boys.